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News
Ascott appoints Melbourne Social Co as social media agency of record for Quest, Citadines and lyf
15+ hour, 9+ min ago (256+ words) Australia – Melbourne Social Co has been appointed as the social media agency of record for Quest Apartment Hotels, Citadines and lyf, three hospitality brands under The Ascott Limited, following a competitive pitching process. The Melbourne-based agency will lead social media…...
Creative agency Thisaway's rebrand isn't just a lick of new paint: it's a promise to clients
12+ hour, 40+ min ago (799+ words) In crafting a new identity for itself, the Bath-based agency focused on fundamentals, rather than just slick visuals. If you've worked in an agency for a while, you'll recognise the pattern. After a few years in business, you've got a…...
New sales director for Joice and Hill
12+ hour, 55+ min ago (140+ words) Poultry News New sales director for Joice and Hill Joice and Hill has announced Simon Bowden, currently area technical sales manager for mid-west & Wales, will take over from Peter Cumbers as sales director, later this year. Bowden joined Joice and…...
Omnicom Set To Cut 15,000 Jobs
15+ hour, 8+ min ago (268+ words) Omnicom plans to eliminate 15,000 jobs, leaving it with a total headcount of 105,000 through December as it aims at a $1.5 billion gross synergy target following its acquisition of IPG, Ad News reports. The firm says it is moving faster despite the…...
Talent Corp partners with FastBreak for global product placement
18+ hour, 31+ min ago (270+ words) Independent agency Talent Corp has formed a partnership with US-based FastBreak Entertainment to provide product placement opportunities for brands from Australia, Southeast Asia, and the South Pacific. The agency says the deal is “multi year”. Under the new multi-year deal,…...
Reddit’s New AUNZ Director Set to Make Platform “Essential” Brand Partner | LBBOnline
14+ hour, 24+ min ago (427+ words) While there has been a “fundamental shift” in how agencies and brands view Reddit, the platform’s next step across Australia and New Zealand is ensuring it is “an essential creative and strategic partner” for local advertisers. Cassie Gilbert, who was…...
Media Buying Briefing: How Publicis keeps winning clients without pitches
13+ hour, 54+ min ago (857+ words) This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET. More from the series → PepsiCo’s surprise appointment of Publicis marked the fourth time in the…...
Mike Sunda on Building PUSH in Japan, the Independent Agency Scene, and Working Across Cultures
14+ hour, 30+ min ago (699+ words) PUSH Founder Mike Sunda discusses the importance of protecting the chemistry of a close-knit team, the challenges and rewards of fast-turnaround work, and building an independent creative business in Japan. As part of an interview series in collaboration with ONE…...
Howden hires Aon veteran for South Wales commercial team
12+ hour, 53+ min ago (199+ words) Howden's South Wales commercial division has appointed Mathew Price (pictured) as an account executive, continuing the broker's investment in its regional team. Price joins from Aon, where he spent six years working with a diverse book of clients. In his…...
Seven West Media strengthens direct sales team with appointment of Amanda Hinscliff
13+ hour, 54+ min ago (255+ words) Hinscliff brings extensive experience across the media and advertising industry, along with strong and well-established relationships in the Perth market. Throughout her career, Hinscliff has built a reputation for developing trusted client partnerships and delivering effective advertising solutions for brands…...