10+ hour, 5+ min ago   (325+ words) GoTransit Media Group has expanded its exclusive advertising partnership with SkyBus, securing the rights to the Peninsula, Eastern and Sunshine Express services across Melbourne, with the AFL the first major brand to take advantage of the expanded offering ahead of…...

10+ hour, 43+ min ago   (438+ words) Perth-based full service agency Marketforce has been closed by Omnicom. As a result, the creative arm will transition to Attivo Group’s integrated agency, 303, with 303 acquiring Marketforce’s creative, digital and production capabilities. As for Marketforce’s broader media and technology capabilities, they…...

11+ hour, 22+ min ago   (553+ words) At the heart of the platform is a renewed appetite for craveability and a move from function to feeling, putting food, personality and the simple joy of pizza firmly back at the centre of the Domino’s experience. It’s a shift…...

3+ day, 13+ hour ago   (911+ words) Compared to the international megabrands, Australia’s sporting codes have yet to crack the technology category, potentially leaving a lot of money on the table. Nick Hudson, vice president, ANZ for THE·TEAM, says this week’s visit of the NFL to…...

4+ day, 15+ hour ago   (1466+ words) Virgin Australia has launched a new Travel Media Network giving advertisers access to almost 21 million annual customers, as News Australia unveils a refreshed travel offering and doubles down on AI-powered planning tools. The announcements were made at News Australia’s Travel…...

5+ day, 12+ hour ago   (450+ words) Australian shoppers have never been easier to win with a discount, or harder to keep once it ends, with new research finding over nine in 10 have already switched brands for a better offer and nearly four in five have visited…...

6+ day, 12+ hour ago   (465+ words) Vanuatu Tourism Office is taking Australians inside real stories told by the Ni-Vanuatu people who celebrate this living culture every day. This week it has launched its latest consumer marketing campaign ‘Vanuatu Uncovered’. The campaign sits under the destination’s Answer…...

1+ week, 7+ hour ago   (472+ words) News24 has launched its first brand campaign following its launch on 27 July, marking the evolution of the network formerly known as Sky News Australia. Drawing on the editorial heritage and credentials of News Corp’s global brand identity, News24 reflected the transformation of…...

1+ week, 13+ hour ago   (151+ words) Publicis Groupe NZ has promoted Jayde Hill to general manager, people and culture in New Zealand. Since joining Publicis Groupe in 2018, Hill has held a number of leadership positions, most recently as head of people and culture NZ. In her…...

1+ week, 13+ hour ago   (628+ words) A new campaign for MLC via creative agency Princess and Mark Molloy has launched, looking at a team of daring Aussies finding their way to the perfect retirement. At the heart of the campaign is The Heist, a cinematic comedy…...