15+ hour, 8+ min ago   (327+ words) Following the launch of the new brand platform ‘Great Insurance, Obviously’, GIO and Leo Australia have brought the red safety mat into the real world through a series of hyper-contextual outdoor installations, designed around the environments they inhabit. Building on…...

15+ hour, 47+ min ago   (438+ words) Perth-based full service agency Marketforce has been closed by Omnicom. As a result, the creative arm will transition to Attivo Group’s integrated agency, 303, with 303 acquiring Marketforce’s creative, digital and production capabilities. As for Marketforce’s broader media and technology capabilities, they…...

4+ day, 15+ hour ago   (466+ words) Lite n’ Easy is giving its healthy living credentials a lighter touch, enlisting comedian and content creator Christian Hull for a new Spring campaign via Ogilvy. The Australian meal delivery brand is looking to shake up the traditionally serious health…...

4+ day, 15+ hour ago   (549+ words) SavourLife has launched a new brand platform and campaign celebrating the Australian pet parents who take their love of their furry friends very, very seriously. Created with strategic and creative partner Ground Swell, the new platform, ‘For Pet Parents Who…...

5+ day, 15+ hour ago   (1655+ words) There is no shortage of people in adland who can spot a good idea. The trick is knowing which ideas are actually worth pursuing — and having the strategic sense to give them a fighting chance. Agency strategists are among the…...

5+ day, 18+ hour ago   (462+ words) Havas has launched POP Australia, its first Centre of Excellence in Asia-Pacific for its AI-powered global craft at scale network Prose on Pixels (POP) and has appointed Raoni Lima as head of creative technology. The new Australian operation brings together…...

6+ day, 15+ hour ago   (438+ words) The Alliance Française de Sydney is bringing the iconic French cult event — ‘La Nuit de l’Advertising’ — to Sydney’s Hayden Orpheum Picture Palace for one night only, Thursday 22 October 2026. Forget skipping the ads, Sydney is about to spend an entire night…...

6+ day, 15+ hour ago   (520+ words) Two unlikely Australian icons have come together to front the latest campaign from VoltX Energy – The Castle legend Michael Caton and Manly Sea Eagles great Steve ‘Beaver’ Menzies. The pair are neighbours in the ads, using humour and nature documentary…...

6+ day, 18+ hour ago   (369+ words) PHD Australia has created a new role to elevate the agency’s evidence and measurement capability. David Clugston, who was previously the head of marketing and analytics at Woolworths, has joined the agency as head of effectiveness. Clugston brings nearly two…...

1+ week, 18+ hour ago   (151+ words) Publicis Groupe NZ has promoted Jayde Hill to general manager, people and culture in New Zealand. Since joining Publicis Groupe in 2018, Hill has held a number of leadership positions, most recently as head of people and culture NZ. In her…...